Everyone’s Complaint Department: 300 jobs
The ‘Everyone’s Complaint Department’ series of comic strips began as random doodles and reflection pieces of Alvin Teoh, ECD of Naga DDB Tribal. These little stories featured in MARKETING magazine were originally posted on Facebook and are an ongoing tribute to life in Adland. The comic depicts Alvin’s early days in the advertising industry and […]
The rise of the traditional agency disruptor
Integrated digital powerhouse fueled by data! It’s been almost thirty days since the rebranding to ADA “analytics.data.advertising”*. Located at the highest level of Axiata Tower – the office is spacious and it’s not possible miss the scenic Kuala Lumpur view. A quick post-lunch chat with Srinivas Gattamneni, CEO of ADA and Dheeraj Raina, Managing Director […]
foodpanda launches 24-hour delivery in conjunction with 6th anniversary
foodpanda now offers 24-hour delivery! foodpanda, the on-demand international food delivery service, celebrated turning six in Malaysia with some very big announcements. In conjunction with turning six, Sayantan Das, MD, foodpanda Malaysia talked about the evolution of the brand, the positive changes it has had both restaurant partners and consumers as well as how the company […]
Trends from Malaysian best marketing campaigns show what marketers are focusing on
It was the biggest APPIES Malaysia Marketing Festival held so far. While the number of entries increased by 10%, the shortlist was smaller and the campaigns went through a rigorous judging process. The final winners truly deserved their victories as these awards were clearly mentally and physically challenging. As is the practice every year, only […]
Sinar Harian joins MPPM
MPPM announces their latest member, Sinar Harian The Malaysian Premium Publishers Marketplace (MPPM) has announced that Sinar Harian has become its newest member to join the publisher cooperative that aims to enhance brand safety, establish regulations to protect the interest of the advertisers, provide better transparency and improve viewability. The Sinar Harian news portal is one […]
Entropia Group adds Pavan Kharbanda as partner
Entropia expands leadership line-up with Pavan Kharbanda as partner Entropia has added Pavan Kharbanda (pic) as its Partner, in its latest bid to expand its leadership line-up. Pavan will be responsible for leading commerce, Investor relations, expansion and Media Investments. Pavan Kharbanda, the seasoned finance leader, served as the CFO of IPG Mediabrands in Asia […]
How To Win Votes & Influence People Using Social Media
With Malaysia’s 14th General Election just around the corner, it’s a perfect time to relook at how political parties are using social media to influence how we vote. In an earlier article, we explored how they utilised social media to listen, segment, connect, build personal brands, battle misinformation and engage the next generation of voters. […]
16 Baris breaks Publika
The phenomenal rise of Malaysia’s first hip-hop cypher 16 Baris on YouTube and social media culminated with a free concert at The Bee, Publika on 14 April 2018 to wrap up season 1. With an expected all ages capacity turnout of 300 people, the concert was set to deliver an epic live experience to fans […]
Ogilvy & Mather Malaysia appoints Dane Barr as the Director of PR and Influence
Dane Barr appointed as Director of PR and Influence of O&M Malaysia Ogilvy & Mather Malaysia has appointed Dane Barr as Director in the agency’s Public Relations and Influence team as the agency continues its transformative shift towards integrated communications. Dane who was previously Group Account Director at Geometry Global brings along with him a […]
RECMA rates Trapper Media Group as number 1!
History repeats itself, Trapper Media Group rated by RECMA as number 1 agency! Trapper Media Group has created history! RECMA has rated the agency #1 in exposure to top 3 clients for 2017. As well as being in the top 10 media agencies in Malaysia for the second consecutive year. A total of 17 agencies […]
