We don't need no sugar daddy
Mindvalley’s founder Vishen Lakhiani tells MARKETING magazine his thoughts on the MILO controversy Malaysia’s favourite beverage has stirred up quite a fiasco recently. MARKETING magazine goes straight to Vishen Lakhiani, founder, and CEO of education technology company Mindvalley, the man behind it all to uncover the truth. For those who are still wondering about the […]
An act of true love this CNY
Prepare to shed tears in Leo Burnett’s Chinese New Year ad for AIA Leo Burnett’s Chinese New Year 2018 commercial for AIA will have you in tears in less than four minutes. The film tells the tale of an elderly father doing his best in getting his children together for an unexpected reunion on the […]
TNB wants you to come together
TNB sparks nostalgia in 2018 Chinese New Year ad “Coming Together” The utility company, Tenaga Nasional Berhad (TNB) has launched their 2018 Chinese New Year advertisement with the theme titled “Coming Together”. The advertisement tells the tale of three siblings holding on to Chinese New Year traditions of celebrating the festival alongside neighbors. The advertisement […]
Mydin: Malaysians are poorer despite strong economic growth
Managing Director of Mydin: How can a country grow when the hypermarket growth is negative? Datuk Ameer Ali Mydin, Managing Director of Mydin has stated in an interview with radio station BFM that Malaysia is experiencing strong gross domestic product growth but people just don’t have enough money to spend on groceries. Ameer pointed out that […]
Facebook's news feed revamp aftermath
Facebook’s news feed changes lead to publishers prioritising push notifications Last month, we were alerted to the news that Facebook would soon begin revamping your news feed to favour user post over businesses. So now publishers and urgently striving to make a connection to the readers. This means that each and every publisher will be […]
Your face is your passport with FACES
Air Asia makes history: Unveils FACES, Asia’s first airline facial recognition system with a 98% success rate Air Asia has launched its Fast Airport Clearance Experience System (FACES) at Senai International Airport in Johor Baru. This would make them the first airline in Malaysia and Asia to utilise facial recognition system at its self-boarding gate. Fully owned […]
Nestlé stands its ground: 6% sugar content in Milo
Nestlé continues to defend its brand: Milo only contains 6% sugar if recommended preparation is followed Milo’s manufacturer said the popular chocolate malt drink did not have excessive amounts of sugar after a video on Milo’s high sugar content went viral recently. On January 25, 2018, Vishen Lakhiani founder and CEO of education technology company Mindvalley […]
Alert: Creative skills least in demand
Study reveals creative skills is lowest in demand, strategic and critical thinking skills in demand The Marketing Team of Tomorrow has released a study which revealed that creativity is to become the least in-demand industry skill this year as technical and strategic abilities take greater priority. The study surveyed more than 700 professionals across India, Australia, plus […]
Love to cook with Panasonic
Panasonic Encourages Home-Cooking Through Celebrity Chefs Cooking Programmes Panasonic kicks off another season of “Love to Cook” collaboration with Asian Food Channel (AFC), marked by the regional premiere of “Martin Yan’s Asian Favourites (Season 2)” cooking show in January. Through AFC, celebrity chefs were engaged to prepare their recipes using Panasonic’s kitchen appliances and showcased […]
New CEO Redberry Media Group appointed
Tho Tuck Woh appointed CEO Redberry Media Group The management at Redberry Media Group has announced that Tho Tuck Woh has been appointed as CEO of the Redberry Media Group. The media channels under Tho’s charge include Digital Out of Home, Cinemas, Airports, KTM Trains & Stations, Rapid Busses, Billboards, Retail, Ten Plus and MRT Trains […]
