ARCHIVE

ARCHIVE

TM Marketer takes on the CEO role at webe

By: Malati Siniah Following a slew of new appointments announced by Telekom Malaysia (TM) yesterday, Moharmustaqeem Mohammed (pictured) has been named the new CEO for webe digital. It was an internal hire as Moharmustaqeem most recently held the role of Vice President, Marketing Operations (Mass Market) at TM. Prior to his 8 years at TM […]

Media Prima acquires REV Asia for RM105 million

 Among the online brands owned by REV Asia Media Prima Berhad announced the landmark acquisition of a 100 percent equity interest in REV Asia Holdings by the Group’s wholly owned subsidiary, Media Prima Digital. The acquisition which costs RM105.0 million is a major investment by Media Prima at it will see the group’s digital platform […]

Lab Group on balancing the new age economy

While the global advertising industry is facing turbulence and uncertainties, along with constant industry debate on the future role of brand and ad agencies, LAB has been working hard behind the scenes in creating an eco-system that caters to the requirements of the new age economy. LAB, The Boutique Consulting Group, was founded on its […]

Digi’s Kelvin Sim joins IPG Mediabrands

Former Digi marketer Kelvin Sim has joined IPG Mediabrands as the General Manager for Society Malaysia, its content marketing agency. Kelvin has 18 years’ experience spanning multiple industries; he was previously Head of Digital Services & Activation Marketing at DiGi Telecommunications. Kelvin has built his knowledge in the digital industry by working with Astro, CIMB […]

Isobar to handle Titan Company’s global digital mandate

Isobar India has been appointed as the Global Digital Partner for Titan Company Limited. As part of the new mandate, Isobar will handle the brand’s creative, social and media duties to strengthen its presence across 32 international markets. The account will be managed out of Isobar’s Bangalore office. The countries covered under the mandate for […]

IAA Malaysia's new faces and the Big Debate!

 (Left to right) Prashant Kumar, Harmandar Singh, Ng Li Lian, Bharat Avalani, Omar Shaari, John D Chacko, Prabha Nayar and Tony Savarimuthu.   The International Advertising Association (Malaysia Chapter) held its 24th AGM at the Royal Selangor Club in Bukit Kiara recently. The office bearers for 2017-2018 are John D Chacko (President), Omar Shaari (Vice-President), […]

Shit hits the fan

They say politics is a dirty game but this article headline in the New Straits Times takes the cake…. We writers crack our heads daily in search for the perfect headline, do you think they nailed it with this one or totally missed the mark? Let us know in the comments section below. Till then […]

Laneige Malaysia hands digital and social duties to Kingdom Digital

Korean skincare and makeup brand Laneige Malaysia (Laneige) has selected Kingdom Digital as its digital and social media agency. The appointment, effective 1 May 2017, comes after the agency won the competitive pitch held in December last year to develop and launch the digital campaigns for its Perfect Renew and Two Tone Lip Tint Bar […]

The big winners from this year’s Kancil Awards

    Back after taking a year off, the Kancil Awards returned with the promise of raising the industry’s standards with a revamped format and a hard-hitting theme of ‘Evolve of die’.  Leo Burnett Kuala Lumpur won the Agency of The Year with one Gold, 15 Silver, 35 Bronze and 37 Merit at the creative […]

President and Vice President for the 4As

The New faces of the 4As Association of Accredited Advertising Agents (4As) has appointed Andrew Lee as their new President. He is Managing Director of Havas Kuala Lumpur and has previously served for two years as the 4As Vice President. While, Aaron Cowie, Chief Executive Officer of TBWA\ Kuala Lumpur, was elected as the new […]