Tonton with telco giant Singtel’s 600 million customers in 21 countries
Media Prima Television Networks (MPTN), yesterday inked a strategic marketing partnership agreement with Singtel to bring its OTT streaming service, tonton, to Singapore. The signing ceremony was conducted during APOS 2017 in Bali, and marks tonton’s first venture outside of Malaysia. Starting next month, tonton will be offered on Singtel’s Cast OTT video portal […]
A new regional dimsum FEAST!
dimsum , the video-on-demand subscription service by The Star Media Group, has launched its first branded VOD content from Oh!K, a Turner Asia Pacific channel. This, according to the company, is part of dimsum’s plan of bringing trending Korean entertainment content to its subscribers in Malaysia and Brunei. Oh!K will provide Korean drama fans with […]
You can now use AI to pick your paint!
Entropia has developed a new tool which taps into AI technology for Nippon Paint, as part of the brand’s Paint New Happiness campaign. According to Entropia, the new proposition was designed as a way forward to overcome the traditional association of paints as a problem-solution product and position it as a highly personalised […]
Astro gets aggressive on content with two new partnerships and expands to events
In its efforts to diversify its content offerings Astro Malaysia has made partnered up with South Korean media company CJ E&M on co-production of signature and original IPs for ASEAN, marketing and distribution of Korean content and partnering with the group on eSports and on-ground events. The company also announced a strategic partnership […]
Pitch Watch: FCB wins Continental Truck Tires, Mindshare nabs British Council and more
As we count down to the end of April let’s find out some of the major account wins by the creative and media agencies in Malaysia and the Asia Pacific for the month of March 2017 courtesy of R3. March was a good month for FCB Malaysia with the agency winning several new accounts […]
A call to ban live streaming app which encourages ‘social media prostitution.'
The Malaysian Communication and Multimedia Commission (MCMC) has been urged to probe into the mobile live streaming application, Bigo Live, and to take immediate action to ban it due to its misuse among younger audiences. Due to the easy and immediate access to social media platforms, many are tempted to use these apps to engage […]
McDonald's Malaysia commits to a million dollar SEA Games sponsorship deal
McDonald’s Malaysia will be the silver sponsor for the 29th SEA Games and 9th Asean Para Games with a sponsorship of over RM1 million. According to Youth and Sports Minister Khairy Jamaluddin, the sponsorship will include cash along with services and goods at several branches in Johor, Putrajaya, and Penang which would serve as […]
Justin Then is MD for WeR1 Malaysia!
The WeR1 group, with offices in Singapore, Kuala Lumpur and Hong Kong handling boutique PR and investor relations services, has named Justin Then as Managing Director and equity partner of its Malaysian operations, WeR1 Communications Sdn. Bhd. A notable PR practitioner, Justin was previously Managing Director at Hill+Knowlton Strategies Malaysia, where he headed up the […]
MCA banner draws public anger on social media
The latest picture circulating online which has drawn the ire of the public is by the Malaysian Chinese Association (MCA) for Taiping. In the association’s latest banner congratulating His Majesty Yang di-Pertuan Agong Sultan Muhammad V, who was installed yesterday as the country’s 15th Yang di-Pertuan Agong, was wrongly worded indicating the cancellation of His […]
Geometry wins the math in Digi win!
From L to R: Kimberley Yap (Creative Group Head), Surya Salleh (Associate Creative Director), Jason Wong (Group Managing Director), Kenny Loh (Chief Executive Officer), Abhinav Sharma (Head of Planning) and Karen Koay. Digi Telecommunications Sdn Bhd (Digi) has awarded its public relations and digital assignments to Geometry Global Malaysia for one year. According to […]
