ARCHIVE

ARCHIVE

Burger King takes a dig at McDonalds on Halloween

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  (marketingmagazine.com.my) – Burger King has taken a dig at one of its rivals, McDonald’s by dressing up one of its outlet as McDonald’s for Halloween. A Burger King restaurant in Queens, New York dressed itself up as “Ghost of McDonald’s.”The store was covered in massive white sheets with cut outs for eyes and a […]

Shining the spotlight on ‘The Less Visible’

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  (marketingmagazine.com.my) – The Noé Association in partnership with with FRED & FARID Paris launched an awareness campaign to highlight the threats to ordinary biodiversity and the vital role of the multitude of unknown species around us. The decline of key animals such as like tigers, giant pandas, whales and bears are more noticed, unlike […]

A small reminder from Ham

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  (Marketingmagazine.com.my) – He’s back again and this time if you didn’t hear his message Halal Ham want’s to remind you of the event you should not miss! Be part of the event which touches the heart of what’s important to your business. This year’s Malaysian Media Conference(MMC) will feature the top leaders in their […]

Ninja Joe under fire over their Hari Merdeka burger

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  (marketingmagazine.com.my) – By: Malati Siniah While emotions are still high over the Auntie Anne’s hot dog debacle, another brand has come under the line of fire from local Islamic religious departments. It was reported in The Malay Mail Online that both Negeri Sembilan Islamic Religious Affairs Department (JHEAINS) and Selangor Islamic Affairs Department (Jais) […]

[UPDATED] 2016’s TOP Deepavali Ads

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  (marketingmagazine.com.my) – By: Malati Siniah Earlier this week we highlighted some of the Deepavali ads that have been making waves online. From Maxis game changing mobile storytelling to the poignant message by RHB, the ads we highlighted were unique in their own way. On this Deepavali eve, we are highlighting four other brands that […]

Generation M: Progressive Muslim Youths Changing the Landscape

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(marketingmagazine.com.my) – Today, Ogilvy Noor announces the release of its latest book ‘Generation M: Young Muslims Changing the World’, an exploration of what it means to a young Muslim today and why this generation demands our attention. Written by Ogilvy Noor’s Vice President and award-winning author, Shelina Janmohamed this book underscores Ogilvy Noor’s global thought […]

Halal Ham has a message for you…..

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  (marketingmagazine.com.my) – You heard him come clean yesterday, the video went so viral that when Mr.Harmandar Singh spoke at MDA’s ‘Truth, lies & Programmatic Advertising’ Panel session yesterday everyone addressed him as ‘Halal Ham’. Well today Halal Ham has another message to share about a conference which would change the way you plan out […]

Leo Burnett recognised as Most Engaging Co-Op Partner by UCSI

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  (marketingmagazine.com.my) – UCSI University (UCSI) awarded Leo Burnett Group Malaysia, as ‘The Most Engaging Co-Op Partner’ for 2016 for its contribution in developing talents and coaching students to be market ready for the workforce. Maureen Gomez, Head of People and Culture at Leo Burnett Malaysia shared, “This is a testament to our human resource […]

Eurosport have exclusive rights for EFL Cup in Malaysia and Brunei

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  (marketingmagazine.com.my) – Eurosport, has recently secured the exclusive rights to air the EFL Cup 2016/17 in Malaysia and Brunei on Astro. The agreement includes the rights to the remaining 11 matches featuring a match-up between the qualifying teams. Airing from 26 October, Round Four will see Malaysia’s favourites ; eight-time winners Liverpool drawn against […]

Somersby re-launches its #ThatWeekendFeeling campaign

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  (marketingmagazine.com.my) – Somersby, a cider made from real apple fruit juice, saw the opportunity in re-launching its ongoing #ThatWeekendFeeling campaign to celebrate Apple Day last Friday with a special price for its famous beverage. At only RM5 customers can purchase a Somersby, available at participating bars and restaurants over a 3-week period from 21 October […]