Have you heard the WONDA Door sing?
(marketingmagazine.com.my) – By Malati Siniah Opened a fridge at your local 7-Eleven lately? If the answer is yes then I’m sure you have already been entertained by the melodious “Wonda Coffee” jingle before selecting your beverage at the convenience store. Surprised consumers have already been posting up videos on social media documenting their experiences listening […]
Dragons of Malaysia 2016 Finalists announced!
(marketingmagazine.com.my) – Are you a winner? Below is the list of Finalists for this year’s ‘Dragons of Malaysia’ 2016 Awards. These companies are winners of Gold, Silver or Bronze Dragons Trophies. Winners will be awarded at the “Secrets of the Dragon Masters” event in Kuala Lumpur on Friday October 7, and proceedings starts at 12noon. […]
MPTN goes beyond TV in its latest partnership
(marketingmagazine.com.my) – Media Prima Television Networks (MPTN) recently partnered with Maxis to enable tonton subscribers on the MaxisOne Plan to enjoy free 5GB video streaming data every month, alongside a FREE 60-day trial of tonton’s VIP subscription. Datuk Kamal Khalid, Chief Executive Officer of Media Prima Television Networks shared, “Media Prima Television Networks is proud […]
Lost? Let us help you find your way
(marketingmagazine.com.my) – Attending next Tuesday’s (6th September) CMO Conference? If you are not sure on how to make your way to Sime Darby Convention Center simply search for CMO Conference on Waze. Apart from having our conference promoted and listed on Waze, we will also have the first employee of Waze in Asia Pacific, […]
HAMBUSHED: Will the new mascot for BSN be Kuching Happy?
(marketingmagazine.com.my) – By Malati Siniah Puspa Marina Omar has been in the field of Marketing, PR and Corporate Communications for over 25 years. Her experience covers a wide range of industries from banking, culture & tourism, oil & gas, education and more. As the Senior VP & Head of Strategic Comms of Bank Simpanan […]
Media Prima to sell fashion from its hit drama series
(marketingmagazine.com.my) –Media Prima’s home shopping network, CJ WOW Shop, will collaborate with TV3’s hit drama series, “Mak Cun”, to exclusively sell ladies wear such as ‘baju kurung’ and ‘jubah’ made popular by the TV drama series. The tie-up is in conjunction with Malaysia’s National Day celebration. In addition to the exclusive tie up, during the […]
APPIES Malaysia Campaign Spotlight: How TM turned clicks into Gold
(marketingmagazine.com.my) – Hari Raya, one of Malaysia’s largest festive period, is a popular time for major brands to launch their advertising campaigns. Telekom Malaysia (TM) was no different, together with its agency Universal McCann the brand set up a mission to cut through the clutter of feel-good Raya films and gain over one million views […]
Carousell strengthens its safety features with a new acquisition
(Marketingmagazine.com.my)- By Malati Siniah In a move many are reporting as an ‘acqui-hire’, Singaporean based e-commerce start-up, Carousell recently hired the entire product and engineering team of Malaysian start-up WatchOverMe. A message on Watch Over Me’s website As a result of this acquisition, WatchOverMe, a personal safety app which allows your loved ones to keep […]
Why we are saying Merdeka 7 times.
(marketingmagazine.com.my) – I bet you always thought our first Prime Minister Tunku Abdul Rahman declared ‘Merdeka’ three times. But according to our historical archives, he did so seven times. So in the spirit of Merdeka, we invite you to get liberated with 7 New Realities of Marketing. 1. Power of Big Data 2. […]
One year into GST, Retail still slow growth rate
(Marketingmagazine.com.my)- In its latest report, Retail Group Malaysia after interviewing members of the Malaysia Retailers Association (MRA), recorded a lower-than-expected growth rate of 7.5% in retail sales for the second quarter of this year. A drop of 4.4% was seen in retail sales, as compared to the same period last year. The latest quarterly result […]
