ARCHIVE

ARCHIVE

Uber fills Malaysian offices with CATS!

(marketingmagazine.com.my) – By Malati Siniah To celebrate its latest launch in Kuching, Sarawak Uber Malaysia together with PAWS and PetFinder.my, yesterday, delivered cats on demand from animal shelters to key office areas in the Klang Valley. The collaboration is in line with Uber launching its service in its 6th city in Malaysia, Kuching. Supporting the […]

Astro sees growth thanks to e-commerce and Adex

AstroPackage

(marketingmagazine.com.my) – Astro Malaysia announced its latest results for the first half of the financial year ending 31 January 2017 (1HFY17), with year on year (yoy) modest growth in revenue, underpinned by better performance in e-commerce and Adex. Revenue growth for the company was supported by better performance of Adex and Go Shop. Its yoy […]

Tony hits the streets with Waze

AirAsiaTony

(marketingmagazine.com.my) – By Malati Siniah Tan Sri Tony Fernandes, group CEO and founder of AirAsia is the latest local personality to lend his voice to the popular navigation app, Waze. The video showcasing the key highlights from Tony’s recording for Waze was posted on AirAsia’s social media platforms two days ago and has so far […]

Who won Google Malaysia’s inaugural ‘Agency Quiz Night’?

Winnerofthenight

Media agency BPN emerged victorious and took home the coveted winner’s trophy  (marketingmagazine.com.my) – Google Malaysia recently held its first ever Agency Quiz Night which saw BPN emerging as the grand prize winner.  The media agency emerged victorious at the end of the night granting them the winner’s trophy, bragging rights and merchandise from Google. Meanwhile, […]

Sunway Pyramid revamps its customer service team with flight attendants

sumway customer care

(marketingmagazine.com.my) – Soaring to new heights in customer service excellence, a fleet of flight attendants recently decided to be grounded by joining Sunway Pyramid’s Customer Care team. “From the moment a customer steps into the mall, we strive to provide world class service through our touching hearts philosophy to create a warm, welcoming and wholesome […]

YouTube moves beyond video

YouTube Community Thumbnail

(marketingmagazine.com.my) – By Malati Siniah Giving users an avenue to express themselves beyond video YouTube has introduced a new Community tab for users to better engage with one another. The announcement made on YouTube’s Creator Blog, stated, “Now you can post things like text, live videos, images, animated GIFs and more, giving you easier, lightweight […]

Hear what went down at the Malaysian CMO Conference

RajaTeh cmo2016

(marketingmagazine.com.my) – Unforgettable presentations, fresh outlooks and a special guest speaker that charmed audiences at Sime Darby Convention Centre’s packed auditorium. Last Tuesday’s Malaysian CMO Conference was an event people are still buzzing about. For those who missed out in attending the conference Malati Siniah, MARKETING’s Chief Content Officer stopped by the BFM studios to […]

IPG Mediabrands newly appointed regional chief strategy officer to groom local talents

Matt Scotton

(marketingmagazine.com.my) – By Malati Siniah IPG Mediabrands today announced a new regional chief strategy officer joining from the network’s Australian office. Matt Scotton who has had a successful career bridging the gap between creativity and data, will take on the role, based in Singapore, effective 17 October. Reporting to Leigh Terry, Mediabrands APAC CEO, Matt […]

McCann Worldgroup announces a new integrated agency model

McCann logo

(marketingmagazine.com.my) – McCann Worldgroup Singapore today unveiled a new fully integrated agency organisation seamlessly uniting the capabilities of McCann and MRM//McCann. Spearheading the changes within the group is Nick Handel the newly appointed CEO of McCann. Nick who is the current managing director of MRM//McCann Singapore, will step up to his new role effective October […]