HAMBUSHED: Rumours, startups and the last movie he watched Khoo Kar Khoon clears the air
(Marketingmagazine.com.my) – By: Malati Siniah Once ranked top 10 in Asia’s Most Popular Person in Digital Advertising, Khoo Kar Khoon, has never stopped his tireless efforts in growing the industry. Sitting on the board of key industry bodies including the Advisor to MAA Council, Member of the Board of Advisor for UUM (University Utara Malaysia) […]
JIBO says hello at Cannes Lions
(Marketingmagazine.com.my) – Jibo, the “world’s first social robot for home” will feature on the Cannes Lion festival stage during its Lions Innovation showcase. Jibo garnered widespread publicity in 2014, when it became the #1 Technology Campaign on online crowd funding site, Indiegogo, raising USD 4 million and having thousands of people pre-ordering the robot ahead […]
Natasha Aziz steps up at FCB
(Marketingmagazine.com.my) – FCB Kuala Lumpur has promoted Natasha Aziz to the role of Head of Account Management at the agency. Natasha plays a key role in the agency having previously served as the account lead on the agency’s Beiersdorf, Mondelez and TM business units. She joined FCB in 2011, returning back to Malaysia from a […]
John Goodman exits Geometry Global as Diana Cawley steps up
(Marketingmagazine.com.my) – Having been with the agency for over 27 years, John Goodman the current regional president of Geometry Global, director of Ogilvy & Mather in Asia Pacific and the global head of Ogilvy Noor is leaving the agency to pursue his doctorate. According to the agency John will continue to work with the group […]
TM & MullenLowe nabs Best Mobile payment solutions award
(Marketingmagazine.com.my) – MullenLowe Malaysia’s marketing campaign platform for TM SME Shop-in-a-box Sure Pay, mobile payment solutions emerged as the sole winner in its Ecommerce: Payment System category, and was awarded a ‘Silver’ for its innovation and strong business effectiveness based results at The Asian Marketing Effectiveness & Strategy Awards (AMES). TM was the only Telco […]
The tale of the 6-inch durian farm that went viral
(Marketingmagazine.com.my) – By: Malati Siniah Do you know that the website www.durian.com.my is actually registered as the official website for a durian farm in Penang? The foresight to buy the popular domain name came in 1995, where Chang Teik Seng or more fondlyknown as ‘Durian Seng’ decided to set up a website for his father’s […]
New Malaysian agency acquisition by JWT’s affiliated agency
(Marketingmagazine.com.my) – A brand activation agency established in the local market for over 16 years, ePromode, has been recently acquired by Always Marketing Services, an agency under the J. Walter Thompson(JWT) network. One of Malaysia’s largest brand activation agency, ePromode specializes in on-the- ground brand activations, both in and out of store, as well as […]
APPIES Malaysia 2016 Campaign Spotlight – The blockbuster hit at the awards
(Marketingmagazine.com.my) – 2014 saw a significant drop in box office numbers, with a clear mandate of winning back their audiences trust the team at Astro set out to position their upcoming film Polis Evo as the most highly anticipated local film of all time. Their success in doing so won the hearts of the judges […]
Edwin Leong departs after 13 years
(Marketingmagazine.com.my)- Edwin Leong, J. Walter Thompson Malaysia’s Deputy Chairman and Executive Creative Director has departed from the agency having been there for 13 years. Edwin assumed the role of deputy Chairman and ECD of the agency in 2004 having served as the Group Creative Director of Grey Worldwide. One of Malaysia’s most highly regarded and […]
#TGIM: Can you believe this happened during a baseball match?
(Marketingmagazine.com.my) – By: Malati Siniah Innocent baseball fans in Japan who went to see their favourite teams play were not greeted with the star players of the Nippon-Ham Fighters and the Yakult Swallows. Instead, what they saw was literally straight out of a horror movie. As a promotional stunt to promote the highly anticipated horror […]
