Shining the spotlight on Malaysia's Invisible Children
(Marketingmagazine.com.my) – While stateless children are often seen as non-existent in the eyes of the law, Voice of the Children, a non-governmental children’s organization, and Geometry Global aims to shed some light on this issue through their latest, ‘Bring to Light’ campaign. According to Sharmila Sekaran, President of Voice of the Children, there are an […]
Advertising Hits Roof Tops

(Marketingmagazine.com.my) – By GS Kumar They say necessity is the “mother of invention “….even if that takes you to the rooftops. Shell obviously saw the innovation in this roof-top idea and became the pioneering marketer to use this new advertising option, with more in the offing. S. Sooria, CEO of Andaman Media disclosed that similar formats […]