Neeuro launches Ultimate Brain Training Wearable with Games
(Marketingmagazine.com.my) – There are plenty of ways to get your body in shape! But what about your brain? A company called Neeuro has just taken the science of neurofeedback out of the lab and combined it with all the FUN of gaming! This brain machine is made up of a wearable, compact headband that connects wirelessly […]
Facebook Connects Over 241 Million People in Southeast Asia
(Marketingmagazine.com.my) – Facebook says its mission is to make the world more open and connected. Thus it announced 241 million people in Southeast Asia (SEA), 94% of them through mobile, stay connected with friends and family, and the businesses and moments that matter to them. Many people across SEA say Facebook is where they first discover […]
Nestlé, Wipro Unza, Permanis, Fonterra and Campbell's soup it up at APPIES!
(Marketingmagazine.com.my) – Yes, they will all be judging at APPIES Malaysia this year. SYAHAR KHALID – Digital Engagement Manager, Nestle’s Malaysia Syahar Khalid, Digital Engagement Manager at Nestlé Malaysia, was a previous APPIES Asia judge and knows the process inside out. Formerly Head of Advertising & Promotions at Malaysia Airlines for nine years, he was also […]
Emir Shafri now Creative Director of Y&R Malaysia
(Marketingmagazine.com.my) – Y&R Malaysia has appointed Emir Shafri as Creative Director; he returns to his native Kuala Lumpur after a very successful award- and business-winning 5 years at Y&R Singapore, most recently as Digital Lead. Reporting to Y&R Malaysia Chief Creative Officer Gigi Lee, Shafri brings with him a wealth of digital expertise. Having joined Y&R […]
ADFEST 2016 Crafting Future
(Marketingmagazine.com.my) – ADFEST 2016 “Creative Intelligence” sparked this morning at PEACH, the Royal Cliff Hotels Group in sunny Pattaya, Thailand. The four-day festival runs from 16th-19th of March 2016 welcomed its 1,100 delegates from over 58 cities at 9am with open doors. ADFEST SPEAKER SESSIONSADFEST 2016 first day speakers were inspired to embrace intelligent creativity through […]
APAC Business Leaders Predict Significant Changes to Ensure Survival
(Marketingmagazine.com.my) – Business leaders in Asia Pacific predict that by 2020 business models will look significantly different to today. But few believe their organisations are prepared to deal with the rapid pace of change taking place in today’s business environment, according to a new report released today by global measurement company, Nielsen. The Nielsen report, Asia […]
Malaysia has 15 Finalists at ADFEST 2016
ADFEST 2016 at PEACH – Pattaya Exhibition and Convention Hall, in its 18th year (Marketingmagazine.com.my) – The Asia-Pacific Advertising Festival, ADFEST 2016, is now taking place place from 16th to 19th of March at PEACH, Royal Cliff Hotels Group, Pattaya, Thailand. Leading the eight panels of Jury Presidents is Jeremy Craigen, the Global Chief Creative Officer […]
Dentsu Aegis Announces Senior Appointments
(Marketingmagazine.com.my) – Dentsu Aegis Network Malaysia today announced three key senior appointments to its group management team with Nicky Lim appointed as the Country Chief Executive Officer succeeding Margaret Lim who has retired after a 46-year career in the advertising industry. Nicky, armed with over 20 years of experience in the advertising industry, joined Dentsu Aegis […]
An Apology by Firefly Airlines
(Marketingmagazine.com.my) – After two distasteful ads, Firefly Airlines has apologised for what has been deemed “sexist” because of use of flight attendants’ posteriors to promote fare discounts. “We at Firefly has no intention to be sexist in how we conduct our business and we have the utmost respect for everyone. “We regret that our recent advertisement […]
Good bye from The Malaysian Insider
By Jahabar Sadiq, Editor Goodbye readers from near and far, and those reading us in Malaysia despite the government block. The Edge Media Group has decided to shut down The Malaysian Insider from midnight today, for commercial reasons. Perhaps it is fitting that we go offline at the start of the Ides of March. I hope we have […]
